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Entrepreneurship over Easy- Delivering Strong Growth with Lean Marketing
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Entrepreneurship over Easy- Delivering Strong Growth with Lean Marketing

David Gee and Bill Dougan, UW-W Management Lecturers, will lead this discussion: Lean Marketing is a pillar of the lean startup movement, and it can energize market discovery and growth in organizations of any size and life cycle stage. We will provide a quick tour through some of the first principles of lean marketing with a focus on value creation through customer participation, continuous learning, leveraging technology and efficient use of resources to achieve maximum results.

4/11/2017
When: Entrepreneurship over Easy
12:30 PM
Where: University of Wisconsin-Whitewater
809 Starin Rd
Hyland Hall Room 1001
Whitewater, WI  53190
United States
Contact: Patrick Snyder
262-472-1449


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